TrAgLor - Turkish Agricultural Learning Objects Repository

Object Details

Fishery Production and Marketing Structure in Trabzon

Identifier : Catalog : URI
Entry : http://traglor.cu.edu.tr/objects/objectFile/F8jcRNyx-292013-6.pdf


Title : Turkish Trabzon İlinde Su Ürünleri Üretimi ve Pazarlama Yapısı
English Fishery Production and Marketing Structure in Trabzon
German Fischereierzeugung und Marketing-Struktur in Trabzon


Language : Turkish Turkish



Descriptions : Turkish Bu araştırmada, Trabzon ilindeki su ürünleri üretim ve pazarlama yapısı incelenmiştir. Su ürünlerini yetiştiricilik ve avcılık/balıkçılık yoluyla sağlayan işletmelerin üretimlerini nasıl gerçekleştikleri, sahip olunan veya olunamayan olanaklar ve üretim esnasında yaşanan sorunlar ortaya çıkarılmıştır. Aynı zamanda ürünün üreticiden tüketiciye kadar olan tüm aşamalardaki yolları incelenerek, Trabzon ilindeki su ürünleri pazarlama yapısı ve organizasyonunun etkinliği hakkında bilgiler edinilmeye çalışılmıştır. İşletmelerin üretim yapıları incelenirken işletme sahiplerinin eğitim ve öğrenim durumları, sosyal güvenlik kuruluşuna üyelikleri, mesleğin tercih edilme sebepleri, üretimde karşılaşılan problemler, örgütlenme durumları, yatırım yapabilme olanakları, yatırım yapılan alanlar, işletmelerde çalışan personel, işletmelerin geleceğe bakış açıları, pazarlama kanalları, aracılar, pazarlama organları, pazarlama marjı pazarlama organizasyonun etkinliği vb. birçok faktör incelenmiştir. Araştırma sonucunda pazarlama hizmetleri, rekabet ve finansman açısından yetersizlikler olduğu, pazarın saydam olmadığı ve pazarlama marjının yüksek olduğu tespit edilmiştir. Araştırma alanında pazarlama organizasyonu etkin olmadığı belirlenmiştir
English In this study, Trabzon province’s fishery and marketing structures were investigated. How the maritime lines provide fishery products by aquaculture and catching, possessed or not possessed facilities and the encountered problems during the production process were revealed. Also, the data was gathered related to aquaculture marketing structure and organization in Trabzon province by analyzing the paths of product from the producers to consumers in all stages. While the manufacturing structure of the industries were being analyzed , quite a few factors were taken into consideration like, industry owners’ educational background, the social institution membership, preference reasons for the job, the encountered problems in production, organizational status, possibilities for investment, invested areas, the staff who works in industry, expectation and views for the future, marketing channels, marketing brokers, marketing groups and efficiency of marketing organization. By the research result, it was found that marketing services were inadequate in terms of competition and financing, marketing news wasn’t announced and marketing margin was high. It was ascertained that marketing organization were inactive in the research area.
German In dieser Studie wurden Trabzon Provinz Fischerei- und Vertriebsstrukturen untersucht. Wie die maritimen Linien Fischereierzeugnisse durch die Aquakultur zur Verfügung stellen und Fang, besessen oder nicht besessen, Ausstattung und die aufgetretenen Probleme bei der der Produktionsprozess wurden aufgedeckt. Auch wurden die Daten im Zusammenhang mit gesammelt. Aquakultur-marketing-Struktur und Organisation in Trabzon Provinz durch die Analyse die Pfade der Ware von den Herstellern für die Verbraucher in allen Phasen. Während die Fertigungsstruktur der Branchen wurden untersucht, einige Faktoren wurden berücksichtigt wie Industrie-Inhaber Bildungs-Hintergrund, die soziale Institution Mitgliedschaft, Präferenz-Gründe für die Arbeit, die auftretende Probleme in Produktion, organisatorischen Status, Möglichkeiten für Investitionen, investierten Bereiche, das Personal arbeitet im Industrie, Erwartung und Ansichten für die Zukunft, marketing-Kanäle, marketing-Makler, marketing-Gruppen und die Effizienz der marketing-Organisation. Durch das Forschungsergebnis ergab, dass marketing-Services nicht ausreichten in Bezug auf Wettbewerb und Finanzierung, marketing News war nicht angekündigt und Marketing-Marge war hoch. Es wurde festgestellt, dass marketing-Organisation waren inaktiv in der Forschung.


Keywords : Turkish Trabzon
English Trabzon
German Trabzon
Turkish su ürünleri
English fishery
German Fischerei
Turkish pazarlama organizasyonu
English marketing organization
German Marketingorganisation


Coverage : Turkey


Structure : Atomic


Aggregation Level : Level 2


Version : Turkish Adana, 2008


Status : Final


Contribute : Role : Author
Date : 2008-01-01
name : Murat Dağtekin
e-mail :
organization : Çukurova Üniversitesi, Fen Bilimleri Enstitüsü, Tarım Ekonomisi Anabilim Dalı, 01330 Adana, Turkey




Identifier : Catalog : URI
Entry : http://traglor.cu.edu.tr/common/object_xml.aspx?id=1454


Contribute : Role : Undefined
Date : 2013-09-02
name :
e-mail :
organization :


Metadata Schema : TrAgLor LOM AP


Language : Turkish Turkish
Format : Text


Requirements : Operating System: Multios
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Duration : Year : 0 Month : 0 Day : 0 Hour : 0 Minutes : 0


Size : 1790935 bytes


Location : http://traglor.cu.edu.tr/objects/objectFile/F8jcRNyx-292013-6.pdf


Interactivity Type : Expositive


Learning Resource Type : Thesis


Interactivity Level : Low


Semantic Density : High


Intended End User Role : Learner


Context : University Second Cycle


Typical Age Range : English 18U


Difficulty Level : Difficult


Duration : Year : 0 Month : 0 Day : 0 Hour : 0 Minutes : 0


Description :


Cost : No


Copyright and Other Restrictions : Yes


Description : This resource is licensed under the license(CC-BY-NC-ND) Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported


Kind : IsVersionOf


Resource : Catalog : URI
Entry : http://library.cu.edu.tr/tezler/7042.pdf


Description : Turkish Çukurova Üniversitesi Kütüphanesi Tez Koleksiyonu, 01330 Adana
English Çukurova University Library, Thesis Collection, 01330 Adana, Turkey


Entity : name :
e-mail :
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Date :


Description :


Purpose : Discipline


Source : English AGRICOLA


Entry : Distribution and Marketing of Agricultural Products


Description :


Keywords : English fishery marketing
su ürünleri pazarlaması